Video Editing and Motion Graphics

Below is a timeline of videos I created demonstrating my involvement with the introduction and evolution of video editing and motion graphics capabilities over my seven years with Salesforce EMEA

From the early days of sales engineering to a dedicated creative design team. I was at the core of the early use and adoption of video editing and motion graphics, both internally and client-facing, for sales teams across EMEA and AMER.

Showcase

Showcase is a repository where the EMEA sales organization can upload and share reusable sales tools and assets. Back then, videos were mostly reserved for marketing and were usually produced by a US-based agency. It's hard to believe now, but I was the first person in EMEA to use video as a tool to promote our work internally.

Audience: Sales & Demo Engineering EMEA

Creator: Website, UI and Animation Jon Berry - Demo Engineering

Type: Internal Promotional Video

After Effects

Nissan Connect

The success of our internal videos, coupled with the growth of our design capabilities across EMEA and AMER, led to the creation of a new team called Creative Strategy. With the help of scriptwriters and marketing techniques, we began producing customer-facing demo videos and user journeys to showcase what Salesforce could offer at the time.

Audience: Nissan

Creator: UI, Graphics and Animation Jon Berry

Type: Customer Facing

After Effects, Scriptwriting